Creative & Marketing Agency, Kelowna & Calgary

We build brands.
Then we grow them.

Blanc Collective is a boutique creative and marketing agency. Strategy, identity, content, social and paid media under one roof, so the brand you launch is the brand that performs.

Two women laughing with striped pool floats, holding Tide Cocktails cans
Tide CocktailsCampaign, 2026
(01) The studioApproach

Most brands have a look. Few have a system. We connect strategy, creative and marketing into one practice, so every post, launch and campaign moves in the same direction.

Build

The brand

Positioning, naming, voice, identity, packaging and the website that carries it all.

Create

The content

Creative direction, campaigns and in-house photo and video production.

Grow

The audience

Social, email and paid media on Meta and Google, managed monthly and measured.

(02) Select work(05) Clients
Tide Cocktails cans in the sand Plated dish for Sparkling Hill Bohème Collective store interior Novi Sens sensor device Rouqe Golf Club cap
Scope

Identity, packaging, digital, campaign & event direction, content creation, paid media, ongoing marketing.

The brief

Full brand development for a premium ready-to-drink cocktail brand, from concept to launch, and the marketing that has grown it since.

(03) ServicesFive disciplines, one team
No. 01

Brand

Brand strategy & positioning

Market positioning, brand architecture and the strategic foundations for long-term growth.

Naming & concept

Brand naming, concept creation and foundational messaging.

Voice & tone

Language frameworks and messaging guidelines for how a brand speaks.

Logo & identity systems

Logo design, visual identity, typography, packaging and brand guidelines.

No. 02

Creative

Creative direction

Campaign concepts, art direction and visual storytelling across every channel.

Storytelling & copywriting

Brand narratives, campaign messaging and editorial writing.

Photo & video

Campaign photography and video production for social, digital and advertising.

Campaign production

Planning, sourcing, casting, shoot management and launch execution.

No. 03

Digital

Social media management

Content calendars, scheduling, community management and monthly reporting.

Social strategy

Platform strategy, content pillars and audience growth systems.

Email campaigns

Email marketing designed to nurture audiences and drive conversions.

Web design & development

Conversion-focused websites built for storytelling and performance.

No. 04

Growth

Paid media: Meta & Google

Advertising campaigns built to generate qualified traffic and measurable growth.

Marketing strategy

Integrated marketing plans, go-to-market strategy and growth frameworks.

No. 05

Spatial

Interior design

Interior concepts and brand-led environments.

3D visualization

Photorealistic renderings for design development, presentations and marketing.

(04) ResultsFrom our team's recent work

Beautiful is the starting point. Measurable is the standard.

300%+

Year-over-year growth in user acquisition through strategic Meta advertising.

151%

Year-over-year revenue increase for a major promotional campaign, driven by targeted email.

95%

Increase in email-attributed revenue across broader email initiatives.

(05) Ways to work togetherMonthly or by project, always custom
I.

Social Management

Social strategy, content planning, scheduling, community management and monthly performance reporting.

II.

Managed + Content

Everything in Social Management, plus original photo and video content produced for your channels.

III.

Fully Managed

Your full marketing partner. Social, content and campaigns, with paid media and email managed under one strategy.

IV.

By Project

Just need a logo, a website or a single campaign? Brand identity, packaging, web, content shoots and spatial design, scoped and quoted as standalone projects.

Not sure what fits? Every engagement is custom-quoted to your brand, goals and stage.

Request a proposal
(06) ProcessConcept to launch to growth
01

Discover

We learn the business, the audience and the market, then find the gap your brand should own.

02

Define

Positioning, voice and visual direction, set down as a system your whole team can use.

03

Create

Identity, content and campaigns, produced in-house so the idea survives execution.

04

Grow

Social, email and paid media, managed monthly and refined against real results.

(07) The teamKelowna & Calgary, working globally
Dominique Sobush, Founder and Creative Director
Founder & Creative Director

Dominique Sobush

With a background spanning brand development, marketing strategy, creative direction and interior design, Dominique builds brands that are visually distinctive and commercially effective, from first concept through launch.

Andie Coulthard, Lead Marketing Strategist
Lead Marketing Strategist

Andie Coulthard

Andie brings together strategy, creative and performance marketing, translating brand direction into campaigns that drive measurable growth, with in-house experience across luxury wellness and fashion.

(08) Inquire

This is where it gets good.

Developing a new brand, planning a launch, or ready for marketing that actually moves the needle? Tell us about it.

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